In what art movement did artists like Andy Warhol and Roy Lichtenstein gain prominence?

The art movement in which artists like Andy Warhol and Roy Lichtenstein gained prominence is Pop Art. This movement emerged in the 1950s and became particularly influential during the 1960s, characterized by its focus on popular culture and mass media. Artists associated with Pop Art often incorporated images from advertisements, comic strips, and everyday objects into their work, challenging traditional boundaries of fine art.

Andy Warhol, famous for his silkscreen prints of celebrities and consumer products like Campbell's Soup cans, exemplified the movement's fascination with commercialization and consumerism. Similarly, Roy Lichtenstein is recognized for his bold, comic book-style paintings that played with the aesthetic of mass-produced graphic art, using techniques such as Ben-Day dots to create vivid imagery.

Pop Art sought to blur the distinctions between high art and low culture, making it accessible and relevant to contemporary society, which is a hallmark of the movement. This approach resonated widely and contributed to the broader cultural discussions of the time, making the works of Warhol and Lichtenstein iconic representations of Pop Art.